August 19, 2017

Memory Bloom launches flowering pet memorial


Memory Bloom is the only product of its kind designed to help mark the passing of a pet by providing a living, flowering memorial and providing everything needed for holding a simple ceremony. The kits contain bio degradable containers, compost and seeds as well as a special story book and little notes and markers for personalise their own memorial. The idea is that some of a pets ashes or small memento (name tag/collar) can be placed into the compost along with the seeds to provide a focal point for remembrance as the flowers – a mix of beautiful Anemones, Forget-me-nots,…

Read More

Pooch & Mutt launch chew range with campaign highlighting the harmful ingredients in Pedigree Dentastix.


Pooch & Mutt, the healthy dog food brand, have launched their most aggressive campaign to date, in their mission to lead a dog food revolution. The campaign against Dentastix, aimed at informing pet owners, has highlighted at least 5 ingredients that may have detrimental and harmful effects on a dog’s health, including the potential of causing cancer. A full exposure on the most harmful and questionable ingredients can be found at Pooch & Mutt is the largest independent dog food company on social media, as such they have a lot of interaction with their customers. They found out that…

Read More

Biopod™, a complete micro-habitat, is set to launch globally on 17 July


Company founder Jared Wolfe initially conceived Biopod to be a safe haven for endangered rainforest species, namely frogs. The goal was to re-create conditions found in the wild and assist in conservation projects to breed endangered species and release back into the wild. After years of design and testing, Biopod launched a Kickstarter and Indiegogo campaign and raised over $1.2 million through over 1,200 backers. It’s since received huge exposure in North America and had further private equity investment to ensure Biopod is a worldwide success. What is Biopod? Biopod comes in 5 sizes and contains the latest technology to keep a…

Read More

IAMS new campaign highlights nutritional value of their food


As the gap between pet food and human food trends continues to narrow, consumers are scrutinising the ingredients in the nutrition they feed their pets more than ever. Owners are demanding pet nutrition with a high meat content and natural ingredients that are low in sugar, salt and fat, whilst ensuring their pets enjoy flavour and variety in their diet1. It is this insight that has underpinned IAMS latest campaign to highlight why IAMS is packed with high quality animal proteins to support healthy, active lives for pets. The new IAMS Proactive Health campaign showcases the impressively high levels of…

Read More

Lincolnshire pet food manufacturer invests in its future


A family-run pet food manufacturer is investing in its future after giving staff the opportunity to complete a year-long bespoke training programme. Fold Hill Foods Ltd, based in Old Leake near Boston has increased productivity and improved efficiency by enhancing the skills of its workforce. Staff recently completed training which was focused on Business Improvement Techniques (BIT). The Level 2 Apprenticeships, delivered by leading independent training provider, Skills Training UK, helped the workforce to improve efficiency and develop new ways of thinking. Fold Hill Foods Ltd was started in 1979 by Lincolnshire farmer Ted Grant as a means to diversify…

Read More

Co Tyrone firm invests £100,000 in new Crufts approved dog food


A CO Tyrone company has invested £100,000 in a new Crufts approved dog food, creating 13 jobs. Ambassador dog food is the brainchild of Basil Thompson who has been running the successful Nutts About Pets business since 2004. The firm, which has a depot in Omagh and another in Banagher, Co Offaly has created three new jobs as part of its £100,000 investment in the dog food and plans to create another 10 positions later this year. Speaking about the new brand, which was two years in the making Mr Thompson said it was the: “complete dog food for working,…

Read More

Forthglade Launch Cold Pressed Natural Dry Dog Food


Devonian dog lovers Forthglade have been leading the way in natural wet dog food since 1971 and now they’ve set tails wagging with the launch of their first ever 100% natural dry food for dogs. The new cold pressed meals contain high quality nutritionally balanced ingredients, gently pressed for just a few seconds at low temperatures, preserving all the natural goodness. As with all Forthglade’s meals, the new cold pressed range comes with a no junk promise; no artificial colours, flavours or preservatives. The hypo-allergenic recipes include 30% duck or chicken, 5% liver and 5% white fish, as well as…

Read More

FishScience launch new insect meal fish food


FishScience have announced the launch of their new formula pond fish food range that uses insect meal as a key ingredient and protein source. “Pond fish foods are traditionally based on fish meal” explained FishScience founder Dr David Pool. “And yet koi, goldfish, orfe and other pond fish are not fish eaters. The new FishScience pond foods do not use any fish ingredients, replacing them with insect meal to provide a complete and nutritionally balanced diet.” The use of cultured insect meal brings a number of benefits both to the fish and to the environment: It is consumed by pond…

Read More

ROYAL CANIN to launch interactive video tours of their headquarters from 5 June to 16 July


For almost 50 years, ROYAL CANIN® has developed scientifically based pet health nutrition with the real needs of individual cats and dogs at the centre of its activities. To demonstrate the extent that its world revolves around our pets, the company has launched an interactive social video that allows pet owners to instantly personalise scenes with their dog or cat. The video is part of a new educational awareness initiative, which aims to help pet owners better understand their pet’s needs by better understanding what science has proven makes them uniquely different from each other as well as people. The…

Read More

Tetra welcomes children to fishkeeping with limited edition aquarium


Tetra, a leader in aquatics, has launched a new and limited edition aquarium to welcome young children into the world of fishkeeping. The 18L My First Aquarium is set to inspire children to engage with the hobby through a range of friendly fish characters called Tiny Tetra, Bubbles, Gil, Finn and Flo. Together with themed accessories including two posters, children can enjoy learning about how to take care of their new pets with a helpful set-up brochure and top tips to ensure everything goes swimmingly alongside a diary with a checklist to keep them on track of everything that is…

Read More